The names of you clients become the stature of your agency. Many times we were not “the agency of record” for some of our clients, but were the secondary agency doing their collateral work. However IBM, Nikon, Avis, Royal Caribbean, and more were proudly named on our registry of clients. These well-known names helped us acquire the total work of Hohner Harmonicas, Twin Labs, Astoria Federal, Audiovox and many more. My advice is to “put your foot in the door” of famous name companies by taking on an assignment and doing it extremely well. It can often lead to getting the entire account, but at least you can say we do the work for “XYZ”.